Hot Dog on a Stick, the iconic all-American brand that originated on Muscle Beach in Santa Monica, celebrated the grand reopening of its original location on April 22, 2022. The brand's 440-square-foot building had been demolished in March of 2022 and replaced with a larger, 660-square-foot structure that reopened in October of the same year.
To commemorate the refreshed look of the chain's original location, Hot Dog on a Stick held a beachside bash where fans were treated to free Original Lemonades and invited to try their hand at Hot Dog on a Stick's signature lemonade-making method, lemon stomping. The event also welcomed beloved former employees, known as 'Hotdoggers,' for a reunion. All current and former Hot Dog on a Stick employees were invited to the event and the brand gave away exclusive swag, including striped t-shirts and hats.
Mayor Gleam Davis of Santa Monica, along with Mayor Pro Tem Lana Negrete and Councilmembers Phil Brock, Oscar de la Torre, and Christine Parra, attended the event and participated in the lemonade stomping activity.
Hot Dog on a Stick is famous for its made-to-order hot dog on a stick and cheese on a stick products, hand-stomped natural lemonade, smiling customer service, and its iconic bright striped uniforms. The brand provides customers with a fun all-American quick service restaurant experience, catering services for events, party packs, and fundraisers. With close to 70 locations in the U.S. and internationally, Hot Dog on a Stick is known for its trademark colors of red, white, and blue, with a splash of lemonade.
Jenn Johnston, President of FAT Brands' Quick-Service Division, expressed her excitement about celebrating this moment for Hot Dog on a Stick, stating that the brand is an icon in American pop culture. She added that it was only fitting to throw a fun-filled beach bash to celebrate the refreshed look of the stand that made the brand famous almost 80 years ago. Hot Dog on a Stick is grateful to longtime partners Limoneira and HEINZ® for helping make the Muscle Beach grand reopening celebration possible.
Hot Dog on a Stick was first established in 1946 in Santa Monica, CA, and has since grown into a cultural phenomenon with over 50 locations throughout the U.S. Customers can enjoy fresh, hand-stomped lemonade and made-to-order Hot Dog on a Stick and Cheese on a Stick products, which pair perfectly with HEINZ® ketchup. For more information or to find a Hot Dog on a Stick near you, visit www.hotdogonastick.com.