It's a beautiful day in the neighborhood...

Flash back

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Santa Monica High School Sophomore, Staz Lindes, 16, shops for vintage jewelry at the monthly John Muir School PTA Art and Antique Fair on Saturday, April 5, 2008. The Art and Antique Fair is held on the first Saturday of every month on the corner of Lincoln and Ocean Park Blvd.

Posted on Thursday, April 17, 2008 at 01:44AM by Registered CommenterFabian Lewkowicz in , , | CommentsPost a Comment | EmailEmail | PrintPrint

Gorilla Yoga

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Yoga models from Lululemon Athletica pose at the Third Street Promenade on Saturday, April 12, 2008. Lululemon Athletica was promoting their free community yoga classes. Guerilla marketing, coined by Jay Conrad Levinson, is unconventional marketing intended to get maximum results from minimal resources.These campaigns all focus on creating a buzz around a product or service; it's then passed on by word of mouth as people talk about in pubs.

Posted on Wednesday, April 16, 2008 at 01:12AM by Registered CommenterFabian Lewkowicz in , | CommentsPost a Comment | EmailEmail | PrintPrint

SMC College Fair

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(above) Santa Monica College student, Brad Ashtari, 23, speaks to Misuk Kwon, UCLA Student Affairs Officer during the SMC College Fair on Tuesday, April 15, 2008. There were 130 universities participating at the fair on Tuesday at SMC. (top) Dr. Chui L. Tsang, SMC President, visits with Hans Weichhart, Sacramento State Outreach Counselor, during the fair. SMC is the number one transfer school to four year colleges.

Posted on Wednesday, April 16, 2008 at 12:00AM by Registered CommenterFabian Lewkowicz in , | CommentsPost a Comment | EmailEmail | PrintPrint

Global Connections

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(above) International journalists Tom Plate (right) and Mike Chinoy talk about new and dangerous global realities during the SMC Associates  Global Connections Lecture Series,  "The World Today: Dangers New & Old, From Terrorism to North Korea," on Tuesday, April 15, 2008. (center) Tom Plate autographs his book for a Santa Monica College student after his lecture. (top) Dr. Chui L. Tsang, (center) SMC President, visits with International journalists Tom Plate (right) and Mike Chinoy (left) at SMC after their lecture.
Posted on Tuesday, April 15, 2008 at 01:24PM by Registered CommenterFabian Lewkowicz in | CommentsPost a Comment | EmailEmail | PrintPrint

Happy 80th Birthday BBB

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1) Santa Monica Council Member Kevin McKeown admires a cake made in the image of a Big Blue Bus at the Third Street Promenade on Monday, April 14, 2008, during Big Blue Bus' 80th Anniversary Celebration. The cake was created by the Art Institute of California-Los Angeles. 2) Chritophe Bernard, Culinary Director of the Art Institute of California-Los Angeles, transports the cake onstage and presents it to Stephanie Negriff, Big Blue Bus General Manager, during the celebration. 3) Guest look at historic photos of BBB during the free celebration on the Promenade. 4) (left to right) Santa Monica Council Members Kevin McKeown and Robert Holbrook speaks with motor coach operators Tim Giroux and Kenneth Johnson (both who worked for BBB for more than 30 years) during the celebration.  5) Michelle Estrellado,  Director of Public Relations & Marketing from the Art Institute of California-Los Angeles, hands out birthday cake to the guests. 6) A close-up look at the Big Blue Bus cake. The Big Blue Bus operates a fleet of over 200 energy efficient vehicles transporting more than 80,000 passengers daily across a nearly 52-square mile service area. Nationally recognized for its long-standing commitment to a cleaner environment, the entire fleet operates on alternative fuels, including liquefied natural gas (LNG), which helps cut emissions by over 80 percent. Serving Santa Monica and the Los Angeles area since 1928, the Big Blue Bus has an 86 percent on-time performance record, and has won numerous awards for its customer service, safety and efficiency. BBB is one of the oldest bus systems in California; fleet has traveled over 778 million miles since 1928. Transit agency began with six rented buses and 5 cent fares.

 

Full house

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A sea of umbrellas invade the Santa Monica Coastline on Sunday, April 13, 2008. Temperatures reached 93 degrees along the coast on Sunday.

Posted on Monday, April 14, 2008 at 05:43AM by Registered CommenterFabian Lewkowicz in , | Comments1 Comment | EmailEmail | PrintPrint

Heatwave

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Beachgoers  keep cool along the Santa Monica  shoreline on Saturday, April 12, 2008. Temperatures reached 89 degrees along the coast on Saturday.
Posted on Monday, April 14, 2008 at 04:24AM by Registered CommenterFabian Lewkowicz in | CommentsPost a Comment | EmailEmail | PrintPrint

A day in paradise

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William Kriner, a Vietnam war veteran, builds a sand castle at Santa Monica Beach on Sunday, April 6, 2008. Kriner has been building sand castles at Santa Monica beach for the past 32 years.

Posted on Monday, April 14, 2008 at 02:57AM by Registered CommenterFabian Lewkowicz in , , | CommentsPost a Comment | EmailEmail | PrintPrint