USA newtwork promotes their new original series, "Royal Pains" by giving out free snow cones at Santa Monica beach on Saturday, May 30, 2009. When up-and-coming New York doctor Hank Lawson loses everything fighting for the life of a patient, he escapes to the Hamptons with his younger brother, Evan. After making a dramatic medical rescue at a party, Hank inadvertently finds himself the Hamptons' newest on-call doctor. Now, with the help of Evan and an ambitious physician assistant, Hank is once again helping those in need and reinventing himself as the Hamptons' hottest doctor-on-demand. Catch the premiere of USA's new original series, Royal Pains, Thursday, June 4 at 10/9C.

A banner advertising "Royal Pains" flies above Santa Monica Bay on Thursday, June 4, 2009.

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