It's a beautiful day in the neighborhood...
It's a beautiful day in the neighborhood...
Entries in Performance art; art; soccer (1)
GOAL!
5th Annual Pico Festival - Images by Fabian Lewkowicz
Performance artist Marcello Pozzi kicks a soccer ball covered in paint onto a canvas during the 5th Annual Pico Festival at Virginia Avenue Park on Saturday, October 16, 2010.
The Festival, presented by the Pico Improvement Organization and the City of Santa Monica, celebrated all that Pico Boulevard is with an Art Pavilions at Virginia Ave Park, a Classic Car Show, a fabulous Sidewalk Sale and many other art installations along the three mile stretch from Centinela to the ocean.
“Pico Boulevard is in the midst of one of the most exciting transformations in decades,” said Robert Kronovet, chairman of the Pico Improvement Organization. “New restaurants, art galleries and stores are opening all the time, making the Pico corridor an exciting new place for people to visit. We created the Pico Festival to highlight these changes, and make people aware of the treasure they have in their midst. We’re thrilled to introduce everyone to the rebirth of Pico Boulevard.”
Visitors to the Pico Festival enjoyed original artwork in all mediums at the Virginia Ave Park Art Pavilions where Pico art galleries, studios, and artists displayed their work. Children also participated in live art events at the Children’s Activities Pavilion, either watching new works being produced, or making their own unique creations. Live musical acts performed on the Pico Festival stage, including groups from SAMOHI, Santa Monica College and other local schools. Pico stores showcased their wares in booths, and food vendors offered delicious cuisine of all kinds. The Pico Improvement Organization gave away free hot dogs to the first 1,000.
“Pico Boulevard is in the midst of one of the most exciting transformations in decades,” said Robert Kronovet, chairman of the Pico Improvement Organization. “New restaurants, art galleries and stores are opening all the time, making the Pico corridor an exciting new place for people to visit. We created the Pico Festival to highlight these changes, and make people aware of the treasure they have in their midst. We’re thrilled to introduce everyone to the rebirth of Pico Boulevard.”
Visitors to the Pico Festival enjoyed original artwork in all mediums at the Virginia Ave Park Art Pavilions where Pico art galleries, studios, and artists displayed their work. Children also participated in live art events at the Children’s Activities Pavilion, either watching new works being produced, or making their own unique creations. Live musical acts performed on the Pico Festival stage, including groups from SAMOHI, Santa Monica College and other local schools. Pico stores showcased their wares in booths, and food vendors offered delicious cuisine of all kinds. The Pico Improvement Organization gave away free hot dogs to the first 1,000.
Two Starline Tours double-decker buses with guides operated the length of Pico in Santa Monica, directing passengers to various sites and events. Visitors stopped to see artists exhibiting their work at various locations along Pico Boulevard. Pico galleries and studios were open and many demonstrated artistic and creative techniques. A Classic Car Show, which included 50 custom cars at the SGI parking lot at 26th and Pico. Pico Auto businesses had booths, a DJ and a mariachi band provided live music. Trophies and prizes were awarded in various classes.
At participating locations along Pico Boulevard, a large Sidewalk Sale temped fashionistas and bargain hunters. Participating stores had racks and tables with exciting merchandise on the sidewalk and some merchants had their entire store on sale. Types of merchandise included fabulous men’s, women’s & children’s apparel, shoes, jewelry, and much more.
The Pico Improvement Organization is a Business Improvement District encompassing the entire length of Pico Boulevard in Santa Monica. The district contains a growing number of attractions and businesses from Santa Monica College’s performing arts venues and planetarium to one-of-a-kind clothing boutiques, art galleries, coffee shops, designer furniture and more. A zone of small clubs and cafés are found along the eastern boulevard while Shutters on the Beach and Casa del Mar hotels mark Pico’s western terminus.
At participating locations along Pico Boulevard, a large Sidewalk Sale temped fashionistas and bargain hunters. Participating stores had racks and tables with exciting merchandise on the sidewalk and some merchants had their entire store on sale. Types of merchandise included fabulous men’s, women’s & children’s apparel, shoes, jewelry, and much more.
The Pico Improvement Organization is a Business Improvement District encompassing the entire length of Pico Boulevard in Santa Monica. The district contains a growing number of attractions and businesses from Santa Monica College’s performing arts venues and planetarium to one-of-a-kind clothing boutiques, art galleries, coffee shops, designer furniture and more. A zone of small clubs and cafés are found along the eastern boulevard while Shutters on the Beach and Casa del Mar hotels mark Pico’s western terminus.
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Posted on Sunday, October 17, 2010 at 07:03AM
by
Fabian Lewkowicz
in Marcello Pozzi; Pico Festival; Virginia Avenue Park, Performance art; art; soccer, Santa Monica
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Fabian Lewkowicz
in Marcello Pozzi; Pico Festival; Virginia Avenue Park, Performance art; art; soccer, Santa Monica
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